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The Euro Tour was one of the most transforming life and learning experiences I have had. I highly recommend it to anyone that has had issues connecting with women (emotionally and sexually), lacked inner confidence or who have struggled to exert control over the course of their own lives. The tour doubles as a great way to soak up the atmosphere (and incredibly hot women) of central Europe and make a bunch of instant close friends. In short it’s both revelatory and incredible fun.

I came to the tour as an Australian man in his 30s and recently divorced. I had little to no confidence about being able to meet and connect with women again, low personal self esteem, and a general lack of direction. At the conclusion of the tour I felt confident I could meet, date and sleep with interesting and beautiful women, and felt a greater sense of purpose and design over my own life. During the tour I racked up a great number of positive reference experiences with women, starting with interactions in the day time, through to dating women and meeting them in nightclubs. Where I was anxious about this area of my life before the tour, I am now highly positive and - if anything - impatient when I’m not in an environment of women where I can try my skills. The testing nature of the tour, in which you challenge yourself daily and confront your insecurities and failings, also delivered me multiple precious insights into my character and how I’ve been living my life.

The course wasn’t just about equipping us with formal techniques or pre-set routines. You will learn practical tools, certainly, but it is a whole body of work that is ordered and structured in a highly intelligent and well considered way, and results in a new of thinking about women, seduction and social interaction. The materials continuously build on each other. As students we often remarked to each other about the rapid progress we were making through the course. There is great variety in the content covered - from improved awareness through meditation, social freedom exercises, understanding the power of intent, conversation skills, the techniques of physical touch, men’s styling, and lifestyle design - but all is reinforcing of the overall objective of making you an improved man that can attract women into your life.

Like others in my group, I chose the tour due the presence of James Marshall. After watching his online videos, I had a high regard for his expertise and insight and was keen to experience this first-hand. Despite these high expectations, James managed to raise the bar on the tour. His coaching traverses a broad spectrum of goodness – practical, personal, applicable, inspirational, eye-opening, and unrelenting – and is always anchored in broader concepts and frameworks that he has obviously developed from years of experience, research and study. Above all, what stands out is James’ generosity. I had to double-check that I had paid upfront – this is not someone that behaves like he has your cash in his pocket. James talked and talked and talked until he had given us every piece of wisdom in his head. He repeatedly made time to talk through my own personal issues and difficulties. This is a man committed to ensuring students leave the tour with all the tools and the self-belief to transform their lives.

I had expected the other coaches to be apprentices, lesser versions of James that I would have to settle for while James was busy with other students. Certainly, James is the engine room. But each of the other coaches come from a different place and bring a unique perspective which, it turns out, is necessary for each student to develop fully while on the tour. Jess helped me understand the female perspective and find a sense of style, Tony Solo had a knack for coaxing me, in an unrelenting way, to walk into my inhibitions, Liam McRae combined expertise on the practicalities of touch escalation with an ability to patiently talk me through mental constraints I placed on myself, and John Keegan was an inspirational figure packed with rare insights into connecting and conversing. Above all, they are all genuine, interested and committed people.

Finally, it’s one thing to spend hours online consuming the giga-hours of dating and pick-up content that exists online, as I had. I now realise it’s entirely another thing to learn these things first-hand from the experts, apply them in the field immediately and get feedback in real-time, and to witness and share the experience with a group of men all going through the same thing as you so that, collectively, you learn more than you ever would if by yourself. This is a premium product but there are no doubts in my mind it was value for money.

Adam, 36, Sydney.

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The Eurotour was an exceptional experience and one of the most intense times of my life. I chose The Natural Lifestyles because of James Marshall. He was the first pick-up artist who had a similar personality to me in many regards. Naturally introverted, highly independent, a lone wolf on his quest for truth. I was deeply impressed by his aura of purposefulness and wisdom. There are undoubtedly many other professional PUAs out there who are extremely good at what they do and successfully draw attractive women into their lives. But I always found many of these men had become somewhat delusional and weird living in their pick-up-bubble for too long. James was the first I truly looked up to in every area of life.

The composition of the coaching team was extremely good. Five different characters, each with their own area of expertise. Each very competent. I especially want to highlight the importance of having Jess in the team. Her outgoing personality and feminine energy make the trip much more fun and add some variety to what otherwise could easily feel like being part of a weird gang of dudes. And getting advice directly from a girl instead of just hearing men talk about these mysterious creatures called women makes the whole thing feel more applicable and actually real somehow. The same applies to the coaches’ local lovers who help out with role plays and join for dinner sometimes.

Our relationship to the coaches went beyond a mere coach-student relationship. They were highly emotionally invested, genuinely cared about us and are definitely generally open to developing friendships with their students. And I feel like just by spending so much time with them and observing them interact with each other I intuitively picked up on a lot of social skills - aside from the actual coaching they gave us. Which brings us to the next point: The quality of the technical advice was very good (what to say, body language, etc). However, this is not what sets TNL apart from other coaching companies. It is their profound knowledge about female psychology that is outstanding and unique within the seduction community. Learning about the female mind and understanding what women actually want in a man is an absolute game changer and makes much of the technical stuff even feel rather irrelevant in comparison. As emphasized in many of their videos, TNL’s focus lies on teaching the general principles of seduction rather than giving exact solutions to concrete situations.

On our last evening in Belgrade, when our coaches said goodbye and disappeared in the dark, I felt like a child whose parents had left it behind. I was standing there on the central square with my brothers. Our parents had taught us the necessary tools but we would now have to manage to survive on our own. The situation also reminded me of finishing high school. You stand there outside the building with your pals knowing that your paths will now split and everyone will have to find his own way. Remarkable that 10 days of Eurotour can have the same emotional impact as years of school together. To many of my fellow TNL students I felt a stronger emotional connection than to my classmates. Because we had faced so many fears together, had opened up, had shared our true feelings, had made ourselves vulnerable. They were my brothers.

As I am writing this review two weeks have passed since the end of the Eurotour and I am slowly starting to awake out of this trancelike state of mind it left me with. My life has changed to the better. I had sex with three amazing women since then, I have grown as a man and I look to the future with confidence. I highly recommend The Natural Lifestyles to every aspiring Casanova out there. Going on this trip was one of the best decision of my life.

Thank you James, John, Liam, Jess, Tony and you, my brothers, for this life-changing experience.


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I cannot recommend the TNL Eurotour more even if they paid me.

I found it to be a high-intensity psychological reprogamming experience.

I learned a number of practical skills incl but definitely not limited to:

  • preventing anxiety from ruinning my interactions
  • a solid framework for conversation
  • projecting intent
  • verbal game for text & phone
  • being able to do near anything in a social situation without being awkward
  • practicing abundance in my interactions
  • escalation techniques
  • being direct and owning my desire

However, the greatest benefit came not from instruction on how to behave towards beautiful women but rather from the help I received in discovering what I already had to offer.

I honestly expected that these "inner game" gurus were going to try to teach me confidence with a series of presentations and a handbook.

What they did instead - through a carefully devised experiential programme - was to unwrap the layers of bullshit (such as limiting beliefs, negative self-perception & useless framing) and uncover a dude who deserves beautiful & interesting women and who is comfortable going out to meet them and bring them into his life.

If you are looking to learn a few magic tricks and assumptive openers that you can use to trick women into bed then this is not going to be for you.

If instead you are not exclusively concerned with going to Eastern Europe to have sex with some of the most gorgeous girls on this planet, which will happen - or at least it did for pretty much everyone on my tour ;-), but you are also interested in

  • improving your masculinity in all areas of your life
  • deflating your ego while super-charging your self-worth
  • changing beyond what you thought was possible
  • having some serious fun with a group of like-minded guys

then you definitely need to do this.


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I got a lot more than expected from Eurotour. It was a life changing experience for me that led me to have a lot of breakthroughs. In the beginning, I was very hesitant to sign up for this program because of the review I read on this website about “instructors being more interested in approaching girls themselves than to watch students grow”. I have taken other companies’ workshops in the past, and it was a legitimate concern for me that instructors would not be teaching as much as they advertised. I figured that I would at least start a good habit by going out and approaching women every day even if I did not end up learning as much as they advertised.

I soon realized that it is not the case after the first day into the tour – my initial concerns were all misguided (there are set plans and schedule of what we will be learning and doing every day). After meeting my fellow students, I know that I am with a group of like-minded people that are trying to make changes in their lives.

In term of the coaches, James was not kidding about this being a powerhouse team. I would say that each one of them has high integrity and really enjoys making changes in people’s lives for the better. Each one offers difference strengths and perspectives as well. The coaches often stay after to help out students with questions and clarifications. They are knowledgeable and would not withhold nor bullshit anything. I was provided answers and clarifications for anything I asked. The only thing that I would say was that there was not enough time since I was growing and developing at a fast pace.

For me, I did not attend the tour with a lot of prior experiences (probably did ~20 cold approaches and never been in a relationship) – although I have taken other companies bootcamps before. The reason was that after taking other companies’ workshops/bootcamps, I still did not go out and approach women by myself afterward. After the Eurotour, I am now pushing myself to continue to go out and approach women for myself (I am writing this a month after the Eurotour). I think the reason that the Eurotour is different was because of these factors:

  1. The Eurotour was 13 days long – this helped me to get into the habit of approaching women
  2. The quality of the coaches and their willingness to teach – they all know what they are talking about and have something different to offer
  3. Inner game – his is a big one for me. It allows me to have a good “state-control” and to live a life that is aligning with my values.
  4. The group of students – It is good to know that there is always a group of motivated friends that I can relate to.

Below are the general overviews of the coaches (in alphabetical order):

James Marshall – He was what I expected from watching his youtube videos. He is very knowledgeable and very good at what he does – during our 1 on 1 session; he was able to give me effective pointers that solidified my approaches immediately.

Jess Daly – Amazing fashion coach. She picked out fashionable outfits for me based on my personality and the way I dressed. I get complimented on the things I wear now and it makes the approaching easier.

Liam McRae – He provides good feedbacks based on the student’s levels. Also provided ways and challenge students to sexually escalate at a faster pace. He and Tony helped out students a lot with their text game.

Sasha Daygame – Craziest social freedom exercises that I’ve ever done. Really pushes what I believe was possible and developed the fundamental techniques of my approaches.

Shae Matthews – Learned really amazing inner-game techniques from him that helped me to be able to control my state. I also understand and see myself differently after his sessions.

Tony Solo – He always go above and beyond in teaching and helping out students. He is always joyful and graceful and his actions show that. I can’t think of an instance where he did not stay after to answer questions and provide clarifications.

For me, the Eurotour is an all-in-one package that provides a holistic way of developing and transforming students. They cover everything from being able to transform how students understand themselves internally to techniques (based on principles) that can were applied immediately during in-fields afterwards. Those things get reinforced during daily in-fields. My experience was that most other companies’ bootcamps/workshops are mainly focused on techniques and "maybe" some principles.

Some could say that being good with women should be natural and that people should not have to spend money learning this stuff. While this could be true; but for me, I was never that guy. If I had to go and figure all these out for myself, I would most likely never had the confidence and direction to go about doing so (or probably get stuck reading all the e-books and watching youtube videos out there). I see the Eurotour as an investment on myself (sort of like college). Learning how good with women are skillsets that can be taught and developed - it is okay for me to seek help.

The Eurotour was not cheap for me (I used the money originally saved to move out of my home to pay for this), but for me the decision came down to: 1) I move out of my home but cannot approach any girl that I am interested in; or 2) Stay at home for a longer period of time but can approach girls that I am attracted to.

I am not saying that I became superman with women immediately after the Eurotour.

Like anything in life – it is what I make of it. But, I am now confident that I can hold my grounds and approach women that I am really attracted to (at a minimum).

Kay T

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So, Eurotour is over. When I think of the orientation preceding day one, it seems like a long, long time ago. And based on how much growth I experienced, it really was a long time ago. To those of you who haven't gone yet but are considering it, I'll answer the basic questions you might have after reading my updates:

"Should I go?" - yes

"But should I really go?" - yes

"But it's very expensive. Not sure I can afford it." - figure it out, put it on credit cards, borrow from your family, set up a Kickstarter campaign, get an extra part time job - whatever - just get your ass to Eurotour.

"Ok but I've taken the 5 Principles online course and I'm making progress." - yes, the online course will put you way ahead of most other men. But if you want to get really good at this, you will need to start collecting an invaluable set of reference experiences and you will need to get objective feedback on your approaches. On Eurotour you will be pushed to the brink by the world's best seduction coaches. Almost every day you will be going in-field and approaching 10 to 15 women with 2 or sometimes 3 coaches carefully watching your every step, your body language, your posture, and listening to your every word. At the end of each approach they will go through every aspect, giving you tailored feedback on what you need to work on, what you're doing well, and if they sense any confusion on your part, they will not give up until they get to the heart of the matter so that your understanding of the what/why/how is rock solid. They will be tough on you, all the while understanding what you're going through and nurturing you all the way through.

It is truly an experience of a lifetime. So do it!

Saul, 42. Business owner, Denver

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Euro Tour is the world's highest quality seduction workshop available anywhere. For independent site reviews click HERE and HERE

Inquiry form

To apply for one of the limited spots on this year's Euro Tour or Residential programs, fill out the form below and our operations manager Shaun will be in touch with you to arrange a call to discuss your personal goals and explain all details about the workshop.